Carpet cleaning software for an owner-operator

What a carpet cleaning business needs from software: instant prices by room, online booking, repeat cleanings brought back on time and paid before the van leaves. A checklist and real prices.

7 min readPrices checked October 9, 2026
A clean, bright room
Key takeaways
  • For a carpet cleaning business, the features that decide the software are instant price on your site, customers book online, seasonal email and text campaigns.
  • Koira covers that list on Grow ($249 a month plus usage), with no per-person fee.
  • Prices and card rates for Markate, Housecall Pro and Jobber are from each company's own pages.
  • Count the people who will use it before you compare prices.

What a carpet cleaning business needs from software

Carpet cleaning is booked like an appointment and priced like a menu: so much a room, more for stairs, add-ons for pets and protector. Customers are happy to book online when the price is right there.

Most of the profit is in repeat customers, who need a nudge six or twelve months later. Software that prices, books and brings people back does most of the office work for an owner-operator.

  • Instant price on your site. Carpet cleaning is priced by the room, so a price can be on your site instead of on a call.
  • Customers book online. Customers book cleanings like appointments, and online booking fills the gaps in the week.
  • Seasonal email and text campaigns. A good customer cleans once or twice a year, and comes back when reminded.
  • Options on one estimate. Protector, pet treatment and upholstery are add-ons that sell on the estimate.
  • Paid on the spot. One visit, paid on the spot.
  • Review requests. Cleaning customers choose by reviews and photos.

A plain checklist for carpet cleaning software

  • Prices by room on your site
  • Online booking
  • Add-ons as options
  • Day-before reminders
  • Paid on the spot
  • A reminder six or twelve months later
  • Before and after photos on your site
  • Review asks after each paid job

How Koira covers the list

Instant price on your site. A Get a price button on your site answers from your own price list, day or night.

Customers book online. Customers book online into times that fit your day, on every plan.

Seasonal email and text campaigns. On Grow, past customers get a text when it is time again, with one tap to book.

Options on one estimate. Up to three options on one estimate, from your price list.

Paid on the spot. The invoice opens as a QR code at the door, paid by card or phone wallet.

Review requests. After every paid job Koira asks for a review, on every plan.

What Koira does not doKoira does not do payroll, inventory or a dispatch board for a call center. If you need those, a larger system may suit you better.

What to compare

The features that matter most to a carpet cleaning business, and where each first appears on each company's public pricing page, then the people, usage, card and add-on rows every company gets. It is not a full feature list for anyone, including us.

What you needKoiraMarkateHousecall ProJobber
Instant price on your siteOffice (free)Not listedNot listedNot listed
Customers book onlineOffice (free)Online booking add-on, $10 a monthBasicCore
Seasonal email and text campaignsGrowSMS and email blasts, paid per messageCampaigns, listed as a separate productMarketing Suite add-on, $99 a month, included on Plus
Options on one estimateOffice, up to threeListed (option or package estimates)Max (sales proposal tool)Grow (optional line items)
Paid on the spotOffice, QR code at the door, 2.9% + 30¢ (Stripe) plus 0.5% to 2% (Koira) a paymentNot listedTap to Pay, listed as a separate productCore, 2.7% + 30¢ a payment
Review requestsOffice (free)Review ask add-on, $10 a monthBasic (review management)Not listed
People, usage and card fees
Extra peopleNo per-person fee; one or fifteen people, the same price$5 a month per employee$35 a month each on Max; on Basic and Essentials, move up a plan$29 a month each
Usage or creditsNone on Office, at cost on Grow, included on Front OfficeKate AI receptionist $1 a call; texts 5 or 10 cents each; email $10 per 2,000None on the pricing pageNone on the pricing page
Card payments2.9% + 30¢ (Stripe) plus 2%, 1% or 0.5% by plan (Koira)Not published; payments run through Square at Square's rateFrom 2.59% a card payment, 1% bank payments2.9% + 30¢ online, 2.7% + 30¢ Tap to Pay, 1% bank (ACH)
Add-onsNone; postcards are a flat price per cardMost extras $10 a month each (online booking, portal, review asks, phone number); API $50CSR AI, Pipeline, Campaigns, Voice, Websites and Tap to Pay, sold separately, no price listedReceptionist $29, Pipeline $49, Marketing Suite $99 a month (all three in Plus)

From Markate pricing, checked October 9, 2026; Housecall Pro pricing and Jobber pricing, checked October 8, 2026. Part of Housecall Pro's pricing page fills in by script and it was running first-month offers when we checked. The plan prices below are the regular ones its plan cards show. Jobber's pricing page blocks a plain fetch and changes its prices with a team size picker, so we read it in a real browser. The $29 a month per added user is in the note behind each plan's user count. A cell names the lowest plan that lists the feature; "Not listed" means we did not see it, so ask. Prices change often, so check the page before you buy.

What each one costs

Every plan in the same columns: price, people, usage, card rates and add-ons. Koira has no per-person fee on any plan, and Office costs nothing a month.

PlanMonthlyBilled yearlyPeople includedUsage or credits
Koira
Office$0, freeMonthly, no contractOne or fifteen, the same priceNone charged on Office
Grow$249 a monthMonthly, no contractOne or fifteen, the same priceTexts, call minutes and emails at cost, nothing added
Front Office$499 a month, flatMonthly, no contractOne or fifteen, the same priceIncluded in the $499
Markate
Owner Operator$49.95 a month$45.95 a month ($551.40 a year)The ownerKate AI receptionist $1 a call; texts 5 or 10 cents each; email $10 per 2,000
Team$49.95 plus $5 a month per employee$45.95 plus $5 a month per employeeThe owner plus employeesKate AI receptionist $1 a call; texts 5 or 10 cents each; email $10 per 2,000
Housecall Pro
Basic$79 a month$59 a month billed yearly1 userNone on the pricing page
Essentials$189 a month$149 a month billed yearly5 usersNone on the pricing page
Max$329 a month$299 a month billed yearly8 usersNone on the pricing page
Jobber
Core$49 a month$29 a month billed yearly1 userNone on the pricing page
Connect$139 a month for 1 user, $199 for 5$99 a month for 1 user, $149 for 5, billed yearly1, 5, 10 or 15 usersNone on the pricing page
Grow$199 a month for 1 user, $299 for 5$149 a month for 1 user, $229 for 5, billed yearly1, 5, 10 or 15 usersNone on the pricing page
Plus$499 a month for 5 users$399 a month for 5 users, billed yearly5, 10 or 15 usersNone on the pricing page

What comes on top: people, card payments and add-ons

CompanyEach extra personCard paymentsAdd-ons
KoiraNo per-person fee on any plan2.9% + 30¢ (Stripe) plus 2% on Office, 1% on Grow, 0.5% on Front Office (Koira); on Office that share replaces a monthly feeNone; postcards are a flat price per card
Markate$5 a month per employeeNot published; payments run through Square at Square's rateMost extras $10 a month each (online booking, portal, review asks, phone number); API $50
Housecall Pro$35 a month each on Max; on Basic and Essentials, move up a planFrom 2.59% a card payment, 1% bank paymentsCSR AI, Pipeline, Campaigns, Voice, Websites and Tap to Pay, sold separately, no price listed
Jobber$29 a month each2.9% + 30¢ online, 2.7% + 30¢ Tap to Pay, 1% bank (ACH)Receptionist $29, Pipeline $49, Marketing Suite $99 a month (all three in Plus)

From Markate pricing, checked October 9, 2026; Housecall Pro pricing and Jobber pricing, checked October 8, 2026. Part of Housecall Pro's pricing page fills in by script and it was running first-month offers when we checked. The plan prices below are the regular ones its plan cards show. Jobber's pricing page blocks a plain fetch and changes its prices with a team size picker, so we read it in a real browser. The $29 a month per added user is in the note behind each plan's user count. A cell names the lowest plan that lists the feature; "Not listed" means we did not see it, so ask. Prices change often, so check the page before you buy.

Card rates as each company publishes them, checked October 9, 2026. Koira's is Stripe's 2.9% + 30¢ for a US card plus Koira's share, which pays for Office in place of a monthly fee.

How to choose

If the phone is your booking system, instant prices and online booking come first; both are on Koira's free plan. If one-time customers never return, the come-back reminder on Grow comes next.

Whichever you try, put one real week of jobs through it before you commit. Koira has a free plan, and the others offer free trials or demos, so ask.

Sources, each checked October 9, 2026: Markate pricing, Housecall Pro pricing (checked October 8, 2026), Housecall Pro industries (checked October 8, 2026), Jobber pricing (checked October 8, 2026), Jobber industries (checked October 8, 2026), Stripe pricing, and Koira pricing. We read each page's own text; we did not use summaries or third-party price lists.

FAQ

What is the best software for a carpet cleaning business?

One that shows prices by room, books online and brings customers back on time. Koira prices and books on the free plan and sends reminders on Grow.

Can customers book carpet cleaning online?

Yes. With Koira customers see a price from your list and book a time on the same page.

Does Koira charge per person for a carpet cleaning business?

No. Koira costs the same with one person or fifteen. Office is free, Grow is $249 a month plus usage at cost, and Front Office is $499 a month flat.

What does Koira charge on card payments?

Stripe's 2.9% + 30¢ for a US card, plus Koira's share: 2% on Office, 1% on Grow and 0.5% on Front Office. The tables above show each company's own card rate next to it.

We know what works. Leave it to Koira.

☼⚙
Standard⚡ Turbo
● Koira did it● You by hand
Today $9,300$8,100 / $1,200
This week $25,050$18,570 / $6,480
This month $69,300$46,150 / $23,150
Money, just now
Reminded Sean Love, $1,850. Polite reminder with the pay link.
Bids, 9:44 am
Nudged Dana on the kitchen bid. Day 3 follow up. She opened it at 9:12.
Convos, 9:41 am
Texted back a missed call. Walk through booked Thu 10:00.
Carpet cleaning software for owner-operators (2026) | Koira